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This page is becoming an archive of online articles that could be useful to you in conceiving, creating and promoting your website.
E-commerce and your budget
Solve the Payment Processing Problem, by John Conde,
July 5th 2006
http://www.sitepoint.com/article/merchant-account-review
An excellent comparison of third-party payment processors, such
as PayPal, and true merchant accounts, the pros and cons of each, and
how to determine which one will save you money.
Developing your marketing strategy
How to Beat Your Biggest Competitor with Your Marketing by Charlie Cook, 2006
Web Site Marketing For Authors, Coaches, Consultants and InfoMarketers by Charlie Cook, 2007
How Much Time Do You Have To Get Your Marketing Message Across? by Charlie Cook, 2007
Web site promotion
Often Overlooked Places To Leave Your Stamp Online - without being spammy. Raise your site's profile. Small Business Newz, April 14, 2008
Make Your Web Site Sell With These 3 Steps to Improve Your Web Site Marketing by Charlie Cook
SEO Basics - Good Link, Bad Link, by WebWiseWords,
Dec. 19, 2006
http://www.entireweb.com/newsletter/archive/2006/ISSUE293.html
Links coming into your website help your site rank well in search engines.
But not all links are created equal, and some kinds of links may be detrimental.
Further, search engine criteria change over time. Here's the latest.
Trust - The Most Important Online Value by Yuri Filimonov, 2007-01-23
http://www.smallbusinessupdate.com/smallbusinessupdate-68-20070123
TrustTheMostImportantOnlinevalue.html
Ways of using your website to build trust with your customers
Search Engine Optimization – It's All in the Writing, By
Pat Quinn, Jan. 2007
http://www.sitepronews.com/archives/2007/jan/19.html
Well-written article on the importance of having enough text - and
the right kind of text - on your homepage for the search engines to chew.
Link Exchanges: Problem Prevention, by Wayne Hurlbert
http://www.smallbusinessupdate.com/smallbusinessupdate-68-
20051026LinkExchangesProblemPrevention.html
Small Business Update, 2005-10-26
Google is constantly changing its algorithms
for ranking sites, and seems to be punishing sites which rely on large
numbers of meaningless incoming links to boost their page rank. Beware
requests for reciprocal links, and don't fall into the traps mentioned
in this article. Build your site's usefulness with relevant links,
frequent updates, and good content instead.
Search Engine Optimisation: One Link is Better
than Ten, by David Touri
http://www.entireweb.com/newsletter/archive/2006/ISSUE213.html
Entireweb Newsletter, March 14, 2006
More on the same topic
Common-sense Search Engine Optimization, by Jill Whalen
http://www.sitepronews.com/archives/2004/aug/4prt.html
SiteProNews Aug. 4, 2002
How to See What Pages of Your Site Google Has In Its Index, by
Tinu AbayomiPaul
http://www.sitepronews.com/archives/2004/apr/12prt.html
SiteProNews: 04/12/04
Top Five Search Engine Optimization Myths
SEO (Search Engine Optimization) sales reps may tell you exactly what
you want to hear. Listen
for the flutter of these red flags.
http://www.clickz.com/search/results/article.php/3110091
ClickZ.com, Nov. 24, 2003
Keep your web site current
Like a car, your website needs a regular tune-up By DAN MCLEAN
Globe
and Mail Thursday, February 2, 2006 Page B12
Web Blogs Defined, Explained and Understood by Sharon
Housley
http://www.sitepronews.com/archives/2004/jan/16prt.html
SiteProNews, Jan. 16, 2004
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